The beginning scenes at the beach are in Alexandria, probably the Montaza area. It shows upper class Egyptians at their beach club. I find it hard to date this, but I would guess 1950s, although one would have expected the quality of the film to be better.
The movie describes the Cairo Coca-Cola bottling plant, and the company's regional ambitions in other Arab countries.
October 7, 2006 Subject:
As a drinker of coca-cola, I found this film to be entertaining. I cant speak arabic, so i had a little trouble understanding what was going on, but i still enjoyed this film. It has plenty of great footage, that could easily be used in a documentary. Worth downloading!
January 13, 2006 Subject:
Unfortunately, this film has sound coming out only one channel (left). Someone goofed on the encoding.
July 25, 2005 Subject:
It's the Arabic Thing
From our International Ephemera Department, we get this factory tour film about bottling Coca-Cola in some Arabic country, completely narrated in Arabic. ItÃÂs fairly standard factory tour fare (though why they chose to include an extended sequence on making burlap bags I donÃÂt know), until the end, when we find out that polite, well-heeled folks in this country enjoy going out to nightclubs in the evening and drinking Coca-Cola while singing along to a catchy advertising jingle. I donÃÂt remember this from geography class.
Ratings: Camp/Humor Value: ***. Weirdness: ****. Historical Interest: ****. Overall Rating: ****.
March 30, 2005 Subject:
I'm fairly sure this was made in Egypt. Would anyone like to back me up on that? My Arabic is pretty rudimentary.
At any rate, it's fascinating. It's like if Casablanca was made by a soft drink PR department. I think it would be every bit as disturbing as "Pearl of the Orient" and "A Member of the Family" (also in these archives) if we could understand the voiceovers.
October 13, 2003 Subject:
I won't really spoil the ending for you.. anyways, this documentary film about the manufacture of Coca Cola is quite unique as the narration is in arabic, which is totally great as we don't see that many Arabic Euphemeral films to begin with. We see the manufacture of bottles, then the making of what seems to be burlap to cover the bottles with, then the insertion of the black gold and then the shipping. Cut to a cafe where everyone of course is drinking coke.... and then... Wish I could tell you, watch it yourself. Reccomended!